John Rood – Azon Academy

01 Welcome – Watch First

• WATCH FIRST! – Welcome

02 Finding A $20k Per Month Product

• Amazon Product Opportunity Scoresheet
  The Big Daddy
  [Tools] Finding Your Product
  Product Profit Margin
  Finding Your Product Basics
  Advanced Product Opportunity Analysis
  Advanced Product Opportunity Analysis Step 2
  How To Find Best Sellers On Amazon
  Using Unicorn Smasher to See Sales Volumes & Competition Stats (USE JUNGLE SCOUT NOW)
  The Product Investor Vs. Product Entrepreneur
  Get Your First Opportunities NOW!!!

03 [CRITICAL] Competitive Analysis

• Intro To Competitive Analysis
  Compiling Your Competitive Analysis Data
  Using Your Competitors to Understand the Market & What Sells
  Discovering Your Customer Profile

04 Expert-Level Product Sourcing

• READ FIRST!
• Intro to Sourcing Your Product
  Initial Sourcing & Supplier Info
  Getting Manufactures to Compete for Your Order
  Choosing Who To Work With And Get Samples From
  Negotiating the Best Price for Your Product
  B4 You Place Your Order – Quantity
  B4 You Place Your Order – Packaging
  B4 You Place Your Order – Shipping & Scalability
  Choosing The Manufacturer to Place Your Order WIth
  Adding a List Building Element Inside Your Packaging
  [Tools]

05 Branding “Like A Boss”

• Developing Your Brand
  Bootstrappers!!!
  Creating Your Brand & Logo
  Tips For Creating Your Company
  How To Pick A Company Name
  [Tools] [Bootstrapping Tools]

06 [CRITICAL] Developing Your Keyword List

• How You Will Use Keywords For Your Product
  How to Create Your Google Adwords Account in 1 Minute
  Keyword Research with Google Keyword Planner
  Amazon Autofill Research
  Using the Reverse ASIN Keyword Tool
  Using the Trending Keywords Tool
  Keywords – Putting It All Together
  [Tools] Keywords

07 [CRITICAL] Product Page Optimization Protocol

• How to Actually Get All This DONE!
  How To Craft Your Title
  “Capture The Click” With Your Main Image
  How to Structure the Rest of Your Images
  How To Hire a Great Designer for Your Images
  Crafting the Perfect Bullet Points
  Creating Your Product Description
  Filling Out the Miscellaneous Listing Details
  This Simple Fix Helped A Coaching Client Go from Negative ROI on Ads to a Massive ROI
  Description HTML Template
  [Tools]

08 [Launching Your Product] + Keyword Ranking Protocol

• Launching Your Product
  Intro to The Amazon Ranking Formula
  How the Amazon Machine Works
  Our Process for Ranking in the Amazon Machine
  Keyword Attack (Part 1)
  Keyword Attack (Part 2)
  Launching Your Product Using Amazon Ads
  Creating the Perfect Facebook Ad
  The Launch Landing Page
  Every Product Has Its’ Own Promotion Personality + Image Testing
  Results & Strategy From My Most Recent Launches
  This Can Be Intimidating – Here’s How To Dominate Scary Things
  Playing The Amazon Game

09 [ADVANCED] Email Launch Protocol

• Email Launch Overview
  The Coupon Instruction Page
  Email Series to Your Main List
  Email Series to Launch List
  [Tools]

10 Review Domination

• How to Dominate Reviews
  Getting Your First Reviews

11[UNANNOUNCED BONUS] How To Safely Build An Email List Off Your Amazon Sale

• Email List Building from Your Amazon Customers
  [Tools]

12 [BONUS] “Azon Ad Hacks” PPC Training

• Amazon Sponsored Ads
  Amazon Sponsored Ads 2
  Advanced Ad Optimizing
  Amazon’s #1 Ad Myth
  Your Initial Phase of Amazon Ads

13 Expanding your business (Hiring)

• Hiring Best Practices
  Building Your Virtual Customer Service Team
  How To Pay Your Customer Service Team Members
  Perfect Customer Service Recap
  Templatize And Empower

14 Motivation, Fun & Success Principles

• Being Productive with Fun 🙂
  The Secret Element of Success
  [Tools] – Extreme Motivation