Jon Benson – The Copywriter Blueprint
What Will Get Crammed Into Your Noggin Is Borderline Criminal Levels Of Persuasion Skills…And Some Sweet Freebies
WEEK 1: The 4 Quadrants Of Persuasion — I could charge $5K for this training ALONE.
Why? Because once you see the underlying code behind THE most successful sales letters, emails, VSLs, ads, and more you’ll probably laugh yourself wet. It’s so subtle yet so game-changing I should charge 10% residuals for life just for teaching it to you.
WEEKS 2-7: The 6 Yes Angles: Foundational Copywriting Redefined — Let’s not kid ourselves.
Your goal is to get a many Yeses as humanly possible. Each sentence should inspire a nod of the head in the up and down directions. Even a few “YES”s out loud. Once you master the 4 Quadrants we’ll move into the HOW to use them in six specific ways. Every letter and every piece of copy you write must cut different angles in order to get the most amount of yeses. Picture a UFC fighter — it’s all about cutting angles. Zig where you expect a zag. Do this with words and you’ll close a prospect before they even see the price. This is NEW FOUNDATION of copywriting for 21st century social media-driven distraction buyers…so you best learn it fast.
WEEK 8: Q&A Marathon
Pretty much exactly what it sounds like… just with more surprises. : )
